Grupo Santerra
Brand Strategy
Web development
Visual design
Social media management
Photography
THE PROYECT
Santerra is a michelin-guide group of restaurants in Madrid, their vision in gastronomy is based on the nature and spanish environment mixed with the modern vision by young chef Miguel Carretero. The group needed to modernize and unify their brands and comunication channels, including a new website, new content strategy and dynamic social media.
THE APPROACH
Our vision in this proyect is to translate the restaurant experience and the chef’s vision into digital content. We built a new website, adapting a new color palete, typography and resources. We created a library of images showing the high quality of the restaurant’s dishes and built a loyal and close followers on social media.